How High is Up?
How can law firms move beyond vague goals to build a strategic vision that drives real growth? By assessing their potential through the lens of a venture capitalist, firms can set ambitious yet achievable goals that guide them toward lasting success.
Future Trends in Marketing for Professional Service Firms: An Interview with Gerry Riskin
Marketing ideas are the toughest things in the world to breathe life into, and real advice — information based on experience and knowledge that is really outside the scope of what most professionals within the firm would otherwise be aware of — sometimes seems hard to come by. Gerry Riskin is interviewed here by Capstone […]
The Shark Tank Metric
How much should law firms spend on marketing? By calculating the cost of acquiring a new client, firms can gain insight into their marketing efficiency. This approach helps prioritize high-value clients and ensure the marketing budget achieves a meaningful return on investment.
Seven Reasons Why Industry Groups Fail
Many law firms create industry groups to attract clients, but without genuine expertise and strategic focus, these groups often fail. Success depends on building real industry knowledge, demonstrating expertise, and staying responsive to client needs.
If You Built It and They Didn’t Come: New Strategies for the Changing Litigation Marketplace
As law firms shift focus toward litigation in a saturated market, new strategies are essential. Success now depends on measurable results, referral-focused marketing, and scalable staffing to meet fluctuating demand.
Competing in the Global Legal Market
Globalization is now crucial for many law firms, yet establishing international offices requires more than presence; it demands strategic alignment with economic shifts and client needs. Success hinges on adaptable structures, like Swiss Vereins, for flexible partnerships, focused management, and unified values across borders.
Profit Boosting Band-aids for Troubled Firms
Regional law firms face unique profitability challenges, but short-term strategies like cost restructuring, rate discipline, and proactive collections can provide critical breathing room while paving the way for long-term change.
Metrics That Matter: Revenue Per Lawyer Billable Hour
As law firms adapt to a more efficiency-driven future, traditional billing metrics are falling short. This article explores “Revenue Per Lawyer Billable Hour” as a powerful new way to measure performance—one that works across billing models, encourages smarter resource use, and aligns lawyer incentives with modern client demands.
Minding the Gap
In a post-recession legal landscape, dominance is no longer a fortress—it’s a challenge. This article explores how once-unshakable law firms are facing new threats, while ambitious challengers have unprecedented opportunities to rise. Whether defending a top spot or climbing toward it, the game has changed—and strategy is everything.
The Baby Boomer Problem
As baby boomer partners delay retirement, law firms face a new challenge: client succession. With aging lawyers holding tight to key relationships and younger client decision-makers emerging, firms risk losing business if they don’t plan ahead. This article explores the growing urgency of transitioning client ties—and what a few forward-thinking firms are doing about it.