Edge International

General Insights

How Important is Collegiality?

How Important is Collegiality?

What truly defines a successful law firm culture? Explore how shared values, camaraderie, and a unified strategy can shape high performance—even when profit isn’t the top priority.

The Bookstore Window: Dealing with a Strategic Focus

The Bookstore Window: Dealing with a Strategic Focus

How can law firms strategically grow without spreading resources too thin or upsetting team dynamics? One firm tackles this challenge by focusing on key practice areas, balancing targeted support with transparent planning to keep the entire partnership on board.

How High is Up?

How High is Up?

How can law firms move beyond vague goals to build a strategic vision that drives real growth? By assessing their potential through the lens of a venture capitalist, firms can set ambitious yet achievable goals that guide them toward lasting success.

Future Trends in Marketing for Professional Service Firms: An Interview with Gerry Riskin

Marketing ideas are the toughest things in the world to breathe life into, and real advice — information based on experience and knowledge that is really outside the scope of what most professionals within the firm would otherwise be aware of — sometimes seems hard to come by. Gerry Riskin is interviewed here by Capstone […]

The Shark Tank Metric

The Shark Tank Metric

How much should law firms spend on marketing? By calculating the cost of acquiring a new client, firms can gain insight into their marketing efficiency. This approach helps prioritize high-value clients and ensure the marketing budget achieves a meaningful return on investment.

Seven Reasons Why Industry Groups Fail

Seven Reasons Why Industry Groups Fail

Many law firms create industry groups to attract clients, but without genuine expertise and strategic focus, these groups often fail. Success depends on building real industry knowledge, demonstrating expertise, and staying responsive to client needs.

If You Built It and They Didn’t Come:   New Strategies for the Changing Litigation Marketplace

If You Built It and They Didn’t Come: New Strategies for the Changing Litigation Marketplace

As law firms shift focus toward litigation in a saturated market, new strategies are essential. Success now depends on measurable results, referral-focused marketing, and scalable staffing to meet fluctuating demand.

Competing in the Global Legal Market

Competing in the Global Legal Market

Globalization is now crucial for many law firms, yet establishing international offices requires more than presence; it demands strategic alignment with economic shifts and client needs. Success hinges on adaptable structures, like Swiss Vereins, for flexible partnerships, focused management, and unified values across borders.

Profit Boosting Band-aids for Troubled Firms

Profit Boosting Band-aids for Troubled Firms

Regional law firms face unique profitability challenges, but short-term strategies like cost restructuring, rate discipline, and proactive collections can provide critical breathing room while paving the way for long-term change.

Metrics That Matter: Revenue Per Lawyer Billable Hour

Metrics That Matter: Revenue Per Lawyer Billable Hour

As law firms adapt to a more efficiency-driven future, traditional billing metrics are falling short. This article explores “Revenue Per Lawyer Billable Hour” as a powerful new way to measure performance—one that works across billing models, encourages smarter resource use, and aligns lawyer incentives with modern client demands.